Award-winning: Red Dot for Wiha’s 26one® LiftUp magazine bit holder

Schonach, April 2017 – This is now the third award that Wiha Werkzeuge GmbH has received this spring. The Black Forest hand tool manufacturer is delighted that the Red Dot Awards expert panel has just honoured the 26one® LiftUp magazine bit holder. This product innovation has received the internationally coveted quality seal  for high quality design after the panel assessed  thousands of products from all over the world over a number of days.

As its name suggests, the 26one® LiftUp magazine bit holder combines twenty-six of the most common drive profiles in a single, practical tool with thirteen double bits in its handle and bit holder. Users thus not only save space and time, but also carry less weight around. Bits can be selected, removed and returned at the press of a button, bringing a true benefit in terms of increased efficiency and ergonomic design for users. This latest innovation from Wiha's LiftUp magazine bit holder family had already received the “if DESIGN” Award 2017 back in March.

 "Participating and receiving awards in renowned competitions of this type not only serves as a testament to our innovative capacity. It obviously makes us proud to receive an award for the product design and design quality in the submitted solutions. Facing this panel of experts and international specialists also provides us with a valuable benchmark for our design strategy. Coupled with direct user opinions obtained from actions such as exhaustive user surveys, the experience provides us with essential feedback and inspiration for our future design policy to create strong, functional everyday tools which truly help users," explains a pleased Ronny Lindskog, Head of Sales and Marketing.

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