Wiha promises an innovative product range with the highest ergonomic standards – Hall 10.1, Stand Number F001/G-002

Schonach, February 2016 – At this year's International Hardware Fair in Cologne from 6th to 8th March 2016, the tool manufacturer Wiha will once again demonstrate its innovative strength and visionary insight into the future. New user-oriented products will also be in the spotlight, in addition to completely new retail sales concepts as professional support for sell-outs. But that’s not all: at the same time, the trade fair in Cologne offers Wiha a platform for the topic of ergonomics and efficiency. Wiha is the world's first hand tool manufacturer to receive the internationally recognised AGR seal (Aktion Gesunder Rücken e. V. – Healthy Back Society) for its ergonomic handle design of screwdrivers and Inomic pliers. On the three days of the fair, the proven, positive effect of these products on the health of users will be presented to interested professional visitors.

Users from a wide range of trade and industry sectors constantly need to confront new challenges in a dynamic environment in order to continue to be successful and execute their work in a correct manner. In this context, success is ensured not only by increasing efficiency, but also above all by maintaining the health of users. To meet this requirement, Wiha offers a convincing solution that has been approved by independent medical specialists: an ergonomic tool that preserves and safeguards the health of the user. In November 2015, the effectiveness of the ergonomic handle size concept of screwdrivers and the Inomic plier handle concept were approved by the AGR and rewarded with their internationally recognised seal. Their health-preserving effect was confirmed by a series of comprehensive tests and examinations performed by independent doctors and specialised therapists. Wiha's handle concepts enable more comfortable, longer and above all pain-free work for users. Tradesmen are thus able to minimise absences and the resulting added costs. Alongside the Inomic pliers generation certified with the AGR seal and the SoftFinish, SoftFinish electric, SoftFinish ESD and MicroFinish screwdriver ranges, professional visitors can experience further hand tool solutions offered by Wiha, all of which score highly when it comes to saving time and costs, functionality and increasing efficiency.

New sell-out concepts promise maximum support for retail partners
Wiha is particularly committed to strengthening retail partnerships and preparing for future market requirements. In this respect, looking ahead is particularly important in order to successfully face dynamic market changes. For this reason, at this year's trade fair, hand tool specialist Wiha is set to present new and unique sales concepts that aim to offer maximum support to partners in their sales Wiha believes that only by working together with the retail sector can success and satisfied customers go hand in hand.

Wiha is looking forward to greeting interested professional visitors at  Hall 10.1, Stand no. F001/G-002.



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