Wiha will be present several innovations for professional electricians at the Light + Building 2024 trade fair in Frankfurt
Schonach, January 2024 - Wiha has created much suspense – during this year's Light + Building trade fair in Frankfurt from 3 to 8 March they will not only present a number of product and product range solutions that were introduced in 2023, but also reveal additional innovations. Following the great trade fair success of 2022, Wiha is again promising its visitors an equally interesting trade experience with customised product range offers for professional electricians as well as a special “interactive-style” treat.
One of the highlights will be the Wiha tool backpack that has so far received four product design awards already. Sven Wilde, Wiha marketing manager, said: “The visitors can experience on location the high level of carrying comfort, functionality, quality and robustness offered by the mobile companion filled with professional tools. Similarly, they can discover the great levels of customisation options and freedom it offers. Putting on our backpack and testing its functionality, stable base and clearly laid out tool removal options is definitely worthwhile. We look forward very much to increasing our circle of enthusiastic “backpackers”....”
Other presented products will include the innovations introduced last autumn: The XXL 4 tool case with newly configured contents or the multi-function pliers 8in1 electric.
“Of course we will use the stage in Frankfurt also for the proper introduction of this year's new products. The curtain will be raised on 03 March and we are ready to show professional electricians our new concepts for facilitating their everyday work,” announced Wilde and revealed in conclusion, “This year we will also have two professional electricians at our stand as contact persons for our visitors and to support our trade fair team with product demonstrations. We will also offer an interactive extra with a regional flair, but visitors can find out what this is themselves at our trade fair stand in Hall 12, stand D60.”
